IA y Marketing
Semrush Blog
Google adds a dedicated Agentic Browsing category to Lighthouse
Google Lighthouse now audits how ready your site is for AI agents. Here‘s what it means for visibility.
hace 7h
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En Vivo
Noticias de Marketing Digital
Información en tiempo real de las principales publicaciones de marketing del mundo. Mantente al día con las tendencias de SEO, IA, redes sociales y marketing de contenidos.
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12fuentes
IA y MarketingSemrush Blog
Google Search Console adds AI performance reports and blocking controls
Google is rolling out an AI performance report and a toggle to block content from AI responses in Search Console. Here‘s what it means for your visibility.
hace 7h
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IA y MarketingSemrush Blog
Social media SEO: How to show in search, social, and AI
Social media SEO involves improving your social presence to appear across multiple search surfaces.
hace 8h
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IA y Marketing
MarTech
Why ‘it’s just SEO’ could cost the industry billions
Treating generative search as business as usual risks shrinking the very market search marketers should be expanding. The post Why ‘it’s just SEO’ could cost the industry billions appeared first on MarTech.
hace 9hAndrew Holland
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Marketing DigitalMarTech
Salesforce pushes agentic marketing from planning to pipeline
Salesforce introduced new marketing agents that can qualify leads, create content, launch campaigns, and optimize performance across channels. The post Salesforce pushes agentic marketing from planning to pipeline appeared first on MarTech.
hace 9hConstantine von Hoffman
Leer ArtículoIA y MarketingSemrush Blog
Only 22% of marketers have fully integrated AI search and SEO. They’re pulling ahead. [Study]
AI search is the new SEO for most marketers. But their workflows haven‘t caught up yet. Survey of 481 marketers.
hace 9h
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IA y MarketingMarTech
Customer portals, more AI in HubSpot’s April update
April’s HubSpot updates focused on reducing friction for your team and your customers. Here’s what you need to know. The post Customer portals, more AI in HubSpot’s April update appeared first on MarTech.
hace 10hTyler Samani-Sprunk
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IA y MarketingMarTech
How to activate first-party data across the B2B journey
Behavioral signals, intent data, and AI can improve personalization, sales alignment, and pipeline performance across complex buying journeys. The post How to activate first-party data across the B2B journey appeared first on MarTech.
hace 10hStephanie Miller
Leer ArtículoIA y Marketing
Search Engine Journal
What Not To Automate With AI: The SEO Deskilling Trap
Which marketing tasks should you automate, and which should you protect? The answer could define your team's capabilities for the next decade. The post What Not To Automate With AI: The SEO Deskilling Trap appeared first on Search Engine Journal.
hace 10hReza Moaiandin
Leer ArtículoIA y Marketing
Google News
Google NewsHow AI and Google's Latest Search Update Are Reshaping SEO in 2026 - Nasscom
How AI and Google's Latest Search Update Are Reshaping SEO in 2026 Nasscom
hace 11h
Leer Artículo![On-page content formats answer engines actually favor [new research]](https://53.fs1.hubspotusercontent-na1.net/hubfs/53/best-on-page-content-formats-for-ai-1-20260525-6914910.webp)
IA y Marketing
HubSpot Marketing
On-page content formats answer engines actually favor [new research]
It seems like every brand is scrambling to get a piece of the pie in this new answer engine optimization (AEO) world. But what if you could get ahead of the curve by knowing the best on-page content formats for AI as verified by research? I pored over results from the new HubSpot State of AEO 2026 report and Wix Studio’s AI Search Lab research on most-cited content types to find out.
hace 11hHubSpot Staff
Leer ArtículoSEOSearch Engine Journal
What Is The Agentic Web? via @sejournal, @slobodanmanic
Publishers, developers, and businesses face three different economic realities under the agentic web. This article maps all three. The post What Is The Agentic Web? appeared first on Search Engine Journal.
hace 13hSlobodan Manic
Leer ArtículoIA y MarketingSearch Engine Journal
Google Tests Dedicated AI Search Reports In Search Console via @sejournal, @MattGSouthern
Google is testing Search Console controls and reports for AI Search visibility, including AI-specific impressions data for some UK sites. The post Google Tests Dedicated AI Search Reports In Search Console appeared first on Search Engine Journal.
hace 17hMatt G. Southern
Leer ArtículoIA y MarketingGoogle News
Google NewsGroupon Earnings Call: AI Gambit Amid Turnaround Risks - The Globe and Mail
Groupon Earnings Call: AI Gambit Amid Turnaround Risks The Globe and Mail
hace 22h
Leer ArtículoIA y MarketingSearch Engine Journal
Microsoft Web IQ Gives AI Agents Bing Grounding APIs via @sejournal, @MattGSouthern
Microsoft announced Web IQ, a set of grounding APIs that connect AI agents to Bing's index. Pricing and general availability remain unclear. The post Microsoft Web IQ Gives AI Agents Bing Grounding APIs appeared first on Search Engine Journal.
hace 1dMatt G. Southern
Leer ArtículoSEOSearch Engine Journal
Google’s May Core Update Complete After Volatile Rollout via @sejournal, @MattGSouthern
Google's May core update finished rolling out on after nearly 12 days. SEO professionals described the update as heavier than March. The post Google’s May Core Update Complete After Volatile Rollout appeared first on Search Engine Journal.
hace 1dMatt G. Southern
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SEOSemrush Blog
How to get your website indexed by Google
Learn to check if Google has indexed your site and what to do if not, so you can show in search results.
hace 1d
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Marketing DigitalMarTech
Why your best campaign may not deserve more budget
Doubling spend on a winning campaign can drive costs instead of revenue if there is no new demand to capture. The post Why your best campaign may not deserve more budget appeared first on MarTech.
hace 1dNavah Hopkins
Leer ArtículoIA y MarketingSearch Engine Journal
ChatGPT Citations Changed After GPT-5.5, SISTRIX Data Shows via @sejournal, @MattGSouthern
SISTRIX data from German-language ChatGPT responses shows citation patterns changed after GPT-5.5 appeared. The company compares it to a core update. The post ChatGPT Citations Changed After GPT-5.5, SISTRIX Data Shows appeared first on Search Engine Journal.
hace 1dMatt G. Southern
Leer ArtículoSEOSearch Engine Journal
How To Use Lighthouse To Test Your Website For Agentic Readiness via @sejournal, @marie_haynes
Not sure if your site is agent-ready? Google's new Lighthouse report checks three things most SEOs haven't tackled yet. The post How To Use Lighthouse To Test Your Website For Agentic Readiness appeared first on Search Engine Journal.
hace 1dMarie Haynes
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